Welcome to The Buzz.
At Ernest, we don’t like to brag. But we love to blog. That’s where The Buzz comes in. Sit back and read how we’re moving our clients and the industry forward.
Take a gentle ride through the Upper South with S.G. Goodman.
It started in a church in Hickman, Kentucky. Shaina Goodman, better known as S.G., was born and raised in Western Kentucky. Her father was a farmer and their family would go to Southern Baptist church three times a week. Like many, the choir was her first opportunity to let her musical talent shine. And by […]
Reusable Packaging Examples
Reusable packaging is gaining traction across industries. Not to be confused with recyclable packaging, also popular with green-minded consumers, reusable packaging refers to any kind of packaging or container that can be refilled or reused. This includes bottles, shippers and boxes, plus other packaging solutions that can be sent back to the manufacturer and cycled […]
Alcohol Packaging Trends and Examples
The hard beverage industry is booming. In the US alone, revenue from alcohol sales is expected to reach $1.7 trillion (yup, you read that right) this year. With consumption split pretty evenly between the top three categories of beer, wine and spirits, and consumer preferences varying significantly across age groups and demographics, competition is fierce. […]
A Strategic Guide to Food Packaging Design
People shop for food almost every day, and grocery store shelves are overflowing with options. To win market share and earn customer loyalty in the food and beverage business, your food packaging design needs to make an impact. Whether you’re starting from scratch or looking to revamp your existing food package design, there’s a lot […]
Accessible Packaging Design: The Importance of Inclusivity in Packaging
Accessibility has become a hot topic in recent years, with regulations requiring websites to cater all users, including those with disabilities, just like public spaces have been required to do since the Americans with Disabilities Act (ADA) was enacted back in 1990. But have you ever given much thought to accessibility when it comes to […]
Two rock legends from Failure. One triumphant reunion.
Meet Troy Van Leeuwen and Kellii Scott. Guitarist Troy and drummer Kellii met back in the ‘90s playing with SoCal band 60s Cycle. After the release of debut album Pretender and a self-titled follow-up LP, these two began to master their collective power pop punk sound and crush audiences with their electrifying live performances. Fail […]
Select Type
